How to Sell Jewelry Tip & Tricks #8 Customer Relationship Management

#8 Customer Relationship Management Customer relationship management is a great tool to help you succeed in the jewelry industry.

Video Transcript

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Customer relationship management is a great tool to help you succeed in the jewelry industry by tracking your customers preferences and needs you will be able to better serve them and keep them coming back for more. There are many tools available like customer relationship management software spreadsheets and even simple card files to help you. Keep track of your customers. There are a few key things that you should track about your customers to provide them with the best possible service. First keep track of their contact information. This includes your name address phone email Facebook Instagram and any other social media information they might make available to you. Second track what kind of jewelry they prefer. This includes style metal stones and settings. Make note of any special requests or customizations. They might have Third track their purchase history this includes what they've bought in the past when they made their purchase and how much money they spent. By tracking this information and acting on it. You'll be able to provide your customers for the best possible jewelry for them.

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